Corporate Photo Christmas Cards

In the article describing the benefits of giving corporate Christmas cards, examples were given on how to select a card that portrays your company image. Photo Christmas Cards have become increasingly more popular, as technology has advanced and digital camera use has become commonplace.

Sending a photo card allow you to project a specific image to the recipient, and doubles as both a seasonal greeting and a marketing tool. You could, in fact, write off the expense as an advertising expense. Choosing to send a photo card also eliminates the need to write a personal note inside, which traditional corporate card etiquette requires.

Choosing the Style and Design of the Card

You will need to decide what type of card you want to send out. Here at MyExpression.com, we offer over ½ dozen styles of cards. We offer Layered Styles, Corner Inserts, Photo Panels and more. Within each style there are dozens of designs to choose from. You will want to choose one that compliments the photograph that you are planning to use. For example, if you are intending to send out cards with a group photo of employees wearing black and white restaurant uniforms, we recommend that you consider our red with gold foil cards. Our photo cards embellished with candy canes or peppermints would be well suited to a candy shop owner. A law firm would choose a more formal photo card such as the layered deep blue and white card. A medical office would want to choose one with a verse inside that speaks of caring and sharing.

All of our photo cards come with envelopes, thereby allowing you to insert a business card in with the card. This allows you get a business card to the customer, business associate, or perspective client in a very subtle way and with no extra cost or effort to you.

Choosing the Photo to Insert

What message is it that you want to convey about your company? A company producing power could take a spectacular night photo of the power plant lighting up the night sky. A business that sells Equine supplies could consider taking photos of horses that are “tacked up” for a show. A children’s dance studio would do well to take group photos of children at a recital.

If you are planning to use a photo card, rather than a traditional Christmas/Seasonal card, you will want to choose the photo carefully. The benefit to technology advances is that you can take numerous photos with the digital camera, and then use computer software to edit and enhance the pictures. Therefore, your primary concern is with the content of the photo, rather than getting the perfect shot.

Once you have chosen a photo to use, then you can begin editing and cropping it. Software allows you to also add text to the photo, which saves extensive handwriting prior to sending out the cards! All you will need to do is sign the card, address the envelopes and send them out in the mail.