Letterhead Printing

Letterhead is a stationary system that is used by professional or business organizations. It flaunts the name, logo and address of the company at the top. There was a time when thousands of letterhead sheets were prepared by a commercial printer and these sheets were fed through a typewriter or attached to a printer. Some business organizations still do this if they want to add some fancy add-ons or colors or embossed text. However, nowadays many individual and small companies print the letterhead and the letter at the same time, using an inkjet or color laser printer.

The standard size of a letterhead sheet is 8-1/2 x 11. If you are starting a new business, then you need to have a good logo design, as this is the most effective way to establish the business with the clients. A well known company need not give too much importance to it, but a good letterhead logo can be very instrumental in the success of a small and medium business. It can have a considerable impact in making people accept a particular company. This is also the reason why several companies place a lot of emphasis to the title symbol. The letterhead logo should be of top priority, when initiating a business. The logo must represent the interests and ideas of the company. Originality is the main factor of a good and lasting logo. It should not be similar to the logo designs of other brands. If you are not able to design a logo yourself, then there are several letterhead logo design websites to consider, where you can access logo designs at affordable prices.

According to many business owners, letterheads are of no use today, since most of the work is done via fax or electronically. However, if you send out several proposals to the clients by fax and never follow up with a formal proposal on good quality paper with a dedicated letterhead, you can lose the image of your business forever. If you put in a little extra effort and use letterhead papers of a good quality to follow up emails or faxed proposals, you can work wonders for the image of your business. You can enjoy the establishment of a quality business and better partnerships. In order to portray the venture as a professional one, you need to use the best products. This includes sending correspondence on good letterhead papers, with matching envelopes if possible.

You can get elegant business cards and professional letterheads done quickly on the Internet. Letterheads are normally custom printed on 60# to 80# paper stock. It is important to make a good and long lasting first impression and express your individual and business identity.

Designing the letterhead:

Think about what you are trying to achieve or accomplish, before designing your letterhead. Decide the stationary that will help you convey the impression you desire to extend. Survey the target market and then choose the design to reflect the target group. Take all these factors in consideration and only then design a letterhead.

Since letterheads are one of the important components in a personal or corporate stationery identity package, make sure that you remain consistent with the structure and design of your business envelopes and cards. Make sure that the information you are providing in the letterhead is readable. Include the name of the company, phone, fax, postal address, web address and email address, if it is applicable.