Give Special Certificates to Your Guests for Attending Corporate Party

In business, you want to do whatever it takes to stand out among the competition so you can win new jobs and clients. Regardless of your industry and your location, you probably aren’t the only company going after a limited number of available projects.

During a previous article, we looked at the benefits of throwing a corporate party in order to give yourself that advantage. But that’s not the only step you can take – go one step further and provide all of the attendees a special certificate they can take with them as a reminder of the party and of your company.

When they meet with the rest of their decision makers or start making their own decision, they’ll have a professional looking certificate that will be a concrete symbol of everything your company stands for and wants to convey to potential clients.

Choosing the Correct Certificate

Obviously, cost is going to be an issue. You could go to a professional printer and have certificates created there. However, those costs would be fairly considerable. Instead, you could purchase blank certificates in any number of styles and print your own using a high-quality printer and a basic program, such as Microsoft Word or Microsoft Publisher.

Thankfully, you can easily find blank certificates online. Here are a few examples that are available and which could be used for this purpose quite well: Metallic Blue Parchment, Metallic Silver Parchment, Green Metallic Parchment, Metallic Red Parchment, Metallic Gold Parchment, Metallic Purple Parchment, Westminster Blue, Westminster Green, Westminster Purple, or Westminster Red.

You may want to choose a color that reflects either the color-theme of your corporate party or of your company’s logo.

Wording the Corporate Certificates

Picking the correct blank certificate for your potential clients is only half the battle. The proper wording is also essential to the success of your certificates. However, the wording you choose depends upon the purpose of your corporate party.

Here is an example of the wording you might choose for a certificate distributed at a party for the introduction of a new product or service:

Congratulations! You are one of only a handful of select individuals who have witnessed the release of our latest fabulous product/service. 

Thank you for sharing this event with us –
The (Name of Your company) Team

On the other hand, you may simply be having a corporate party to introduce your company to new clients. Here is an example of certificate wording for this type of party:

Thank you for Celebrating with us tonight.

We look forward to having much more to celebrate with your company in the future.

Finally, you may have a corporate party for your existing clients in an attempt to win more business or referrals from them. In that case, you may choose to word your certificates in the following way:

Thank you for your loyal patronage over the years.
We look forward to continuing and, perhaps, expanding our working relationship.
Together, we can both have a successful future.

Just remember to provide each of your corporate guests with a certificate. You may even want to vary the wording slightly so each guest has a unique certificate at the end of the night.

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